Creator Sourcing
Choosing on-camera creators for different customer groups
Choose on-camera UGC creators by the customer question, communication task and truthful experience required, without relying on stereotypes.
Section
Creator Sourcing
Creator Sourcing
Preparing replacement creators for missed shoots
Prepare a truthful backup concept, confirm a replacement creator’s booking and reset delivery after a missed shoot.
Creator Sourcing
Reviewing a UGC portfolio for product demonstration skills
Assess a UGC creator's portfolio for clear product setup, visible action, accurate claims and useful demonstration footage.
Creator Sourcing
Running a paid sample assignment before a larger booking
Set a small paid UGC sample task, agree on payment and usage, assess the work fairly and decide whether to book a larger project.
Creator Sourcing
Sourcing genuine customer contributions
Invite useful customer reviews, photos and videos, then check their origin, accuracy and intended use before publication.